Four Important Elements of a Modern Website

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If you own a small business, you need to know how to make your own website. While this job can be daunting, the availability of web services and tools can ease the building process. As long as you do your homework, you could make your own site on time.

Building a business website can be an affordable and effective way to generate leads and drive sales for your business. But, you don’t just build any site. You have to come up with a modern website. A modern website is effective and functional enough to make your visitors decide to stay. If you want to know how to make your own website, you should consider the following elements:

Short, Clear Domain Name

Having a clear domain for your website makes it easier to list your site on paperwork and business cards as well as boosts your search engine ranking. When internet users search for information, products, or services online, they do a Google search with keywords relevant to what they are looking for. Thus, using a relevant, focused domain name will capture the attention of customers to your website and boost your page views.

Mobile Responsiveness

A modern website has a responsive design. This means consumers who use mobile devices to browse the web can access your site. A responsive website adapts to the device used for viewing your site. Users can view your site as is whether they use a desktop computer or a mobile device. Building a responsive website requires the expertise of a web developer or designer.

Contact Information Visibility

Your contact information must be placed in your site in the most visible way possible. While some businesses put their contact information on their Contact Us page, you may place your phone number on the front page in a big, legible text if you depend on sales through the phone. Also, ensure there is always someone available on the other end of the line every time your customers call.

Speed Optimization

Nobody likes to wait for a website to load. No matter how beautifully-designed your site is, no one will visit it if it does not load quickly. Quick site loading is particularly important for online stores. To ensure your website does not experience this issue, optimize your videos and images for speed and buy adequate bandwidth from your web hosting service.